Successful communication engages the audience with a spot-on message via their preferred medium and at the ideal time and frequency. For this project, Agile Group delivered a strategic communications plan for CBP. We also developed a comprehensive marketing campaign that improved attendance for USACE project management training, ultimately increasing annual attendance by 20%.
Agile Group expertly facilitated over two hundred meetings per month for CBP by creating agendas, talking points, minutes and follow-on tasks. Agile also provided direct support for senior leadership in prioritizing tasks and monitoring program risks. Our strategic planning efforts allowed the client to assure their leadership team that their needs for compliance were being met, after which CBP reported incremental progress.
Our PR and outreach efforts for this project included submissions to both newspapers and print advertisements, media advisories and website updates, strategic ads, and calculated impressions through various online media sources. Informing the public on current and upcoming projects is a crucial function of CBP. Further to our interactive visual aid system, we developed online webinars, which actively engage stakeholders by soliciting their input, questions, and concerns.
We retain a deep strategic communications experience working with CBP and USACE
- Created a custom strategic communications plan
- Developed a comprehensive marketing campaign
- Helped meet necessary requirements to comply with congressional directives
- Built a fiscal year environmental plan
- Managed public relations and community outreach
- Develop high-profile visual aids to interactively display project information on various platforms
- Developed online webinars
Stay Connected with Us
If you have any questions or comments about our services or training programs, please email the Agile Coaching Group, LLC by clicking on “Contact us” below.
Our office hours are Monday through Friday from 9 am to 5 pm Eastern. We are committed to responding to support requests within 2 business days.